The Unlocking Growth Show
Welcome to The Unlocking Growth Show, where we unlock the secrets to scaling your business and reaching new heights of success. We bring you the world's BEST strategies, tactics, and playbooks from some of the top entrepreneurs in the game. Whether you're just starting out or looking to take your business to the next level, this is the podcast for you. Tune in and unlock the next level of growth in your business today!
The Unlocking Growth Show
6 Ways to overcome random acts of marketing for entrepreneurs
You generally get two types of entrepreneurs. Those that say;
1. Marketing is a waste of time and money - focus on sales OR
2. Marketing does add value for scale-ups but where to start?
In this episode, Whale CEO, Gary speaks to Jennifer Zick, the founder of Authentic Brand on 6 ways to overcome random acts of marketing for entrepreneurs.
A passionate and driven leader, Jennifer has 20 years of B2B marketing experience in innovative, entrepreneurial, and accelerated-growth companies. With the process she utilizes for clients, Jennifer shares her MUST-HAVE checklist for marketing for scale-ups.
Jennifer advocates using a proven process, a habit-forming system that builds high-performing revenue teams and utilizing an agile structure for shaping annual plans and quarterly activities.
Wondering just 'how' to do marketing in your scaling business?
Take a listen!
For more great resources on all things scaling up and team training go to usewhale.io/blog/
